B2B Data Integration and Transformation Blog

Articles by Brooke Lester

Brooke Lester

Brooke is the Marketing and Sales Support Manager at REMEDI Electronic Commerce Group. Brooke joined REMEDI in 2012 bringing with her experience and knowledge of EDI and B2B Integration from having spent the early years of her career as an EDI consultant. She is responsible for coordinating REMEDI’s marketing efforts related to blogs, newsletters, customer networking events, conferences, educational material, and the IBM Premier Business Partner relationship.

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3 Reasons Digital Maturity Is a Modern Business Imperative

Posted by Brooke Lester on Aug 25, 2020 3:27 PM

For the past several years, "digital transformation" and "digital maturity" have been thrown about (sometimes correctly, sometimes not). Some firms have ignored those concepts, believing that they didn’t apply to them, or they weren’t ready for that transition. However, it's become clear that now is the time to embark on a digital transformation as well as to increase your firm's digital maturity.

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B2B Integration Fuels the Pharmaceutical Supply Chain

Posted by Brooke Lester on Aug 12, 2020 4:09 PM

What would you say is the biggest problem in the pharma supply chain today? Some might point to ever-growing complexity, changing customer demand, cybersecurity threats, as well as stricter regulations. However, the right answer isn’t any one of those things – it’s a combination of all of them.

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Traditional vs. Digital: A Look at the Healthcare Supply Chain

Posted by Brooke Lester on Aug 5, 2020 4:41 PM

The supply chain used to be far simpler: it was linear, and you most likely did business with companies that were fairly local to you. That’s not the case today; the supply chain (and especially the healthcare supply chain) is dynamic and interconnected.

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Improve B2B Connectivity with EDI and APIs

Posted by Brooke Lester on Jul 29, 2020 4:32 PM

Today, there are opportunities to connect with new audiences. Just because you’re a B2B company doesn’t mean that you can’t attract a B2C audience. Additionally, just because you’re a B2B company doesn’t mean that your customers only have to buy from your salespeople. What if they purchased from your website or an e-procurement hub instead?

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IBM APIs for Dummies

Posted by Brooke Lester on Jul 22, 2020 4:53 PM

This IBM limited edition e-book helps you learn the basics of application programming interfaces (APIs), including:

  • What an API is—and what it’s not
  • What it means to manage an API
  • How to recognize good API design
  • The primary business and IT agendas that lead to API adoption
  • How APIs fit into integration middleware
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