B2B Data Integration and Transformation Blog

Articles by Brooke Lester

Brooke Lester

Brooke is the Marketing and Sales Support Manager at Remedi Electronic Commerce Group. Brooke joined Remedi in 2012 bringing with her experience and knowledge of EDI and B2B Integration from having spent the early years of her career as an EDI consultant. She is responsible for coordinating Remedi’s marketing efforts related to blogs, newsletters, customer networking events, conferences, educational material, and the IBM Premier Business Partner relationship.

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Supply Chain Disruptions: Doing Business in the New Normal

Posted by Brooke Lester on Dec 2, 2020 2:40 PM

The world is trying to figure out the long-term impact of the COVID-19 pandemic months after its outbreak. Yet, some effects were immediately clear—specifically, supply chain disruptions. These disruptions wreaked havoc on businesses, leaving them reeling and in some cases, struggling to recover.

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3 Chief Causes of Supply Chain Disruption (That Aren't COVID-19)

Posted by Brooke Lester on Nov 18, 2020 3:18 PM

COVID-19 caused major supply chain disruptions, yet it can’t be blamed for all supply chain management woes. A number of supply chain disruptions have existed since before COVID-19, and they can even exacerbate some of the challenges the global pandemic has created.

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Selling the C-Suite on B2B Modernization: How to Address the Elephant in the Boardroom

Posted by Brooke Lester on Nov 11, 2020 1:58 PM

One of the biggest obstacles facing any modernization initiative is the cost. To convince the C-suite that B2B integration modernization is the right choice for you, you have to be ready for an intelligent conversation about the total cost of ownership (TCO).

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Selling the C-Suite on B2B Modernization: Use an If-Then Strategy

Posted by Brooke Lester on Nov 4, 2020 4:10 PM

Regardless of whether a firm is experiencing explosive growth or navigating particularly choppy waters, the C-suite must decide how best to allocate the firm’s financial resources. As such, the C-suite has to weigh every decision by looking at the probability of a successful outcome.

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Solve C-Suite Pain Points with B2B Modernization

Posted by Brooke Lester on Oct 28, 2020 11:39 AM

If you’re trying to make the case for an investment in modern EDI, you need to know how to convince the C-suite that this is a worthy investment. How do you do that?

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