Over the past decade or so, companies have started paying attention to the customer experience…on the B2C side. Unfortunately, the same attention seems to be absent from B2B customers. B2B companies expect their customers to stick with them out of loyalty, not because they’re delivering greater value than their competitors.
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There has been an explosion in the growth of online food and beverage sales. The growth has been building up over the past few years, and it rapidly accelerated as a result of the events of 2020. How can you leverage this trend for greater success and sustainability?
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At the dawn of 2020, the food and beverage industry had already been going through some pretty dramatic changes; it had witnessed shifts in customer demands and expectations. New, harsher regulations came into effect, and new technologies impacted the supply chain. However, no one foresaw how the events of 2020 would affect the food and beverage supply chain.
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Why should you upgrade to a comprehensive B2B integration suite? You already have an EDI system, and if it’s not broke, there’s no need to fix it, right?
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When you upgrade from a legacy system, you do so because you’re looking to solve at least one business problem. The same holds true for companies looking to upgrade from a legacy integration system to a comprehensive EDI suite.
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